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Circana’s Growth Insights podcast series delves into the data to reveal consumer, shopper, and other insights that fuel market changes and growth for those in the CPG, retail, health care and media industries. Join Circana thought leaders, industry partners and guests to learn how opportunities, trends and market disruptions will impact your business.
Episodes
Wednesday Oct 19, 2022
Wednesday Oct 19, 2022
Inflation, animal welfare issues and new generational preferences are all affecting the sales of various fresh meat and poultry products. Chris Dubois, executive vice president of IRI’s protein practice, provides insights into surprising winning products, offers a detailed industry outlook, and shares opportunities to connect with younger shoppers.
HIGHLIGHTS
- Recent price increases for fresh meat and poultry don’t seem as extreme as other areas of the grocery store, but prices are much higher than a few years ago.
- Protein producers have been facing supply threats dues to avian flu (poultry) and African swine fever (pork).
- Millennials have different food preferences than older generations, buying far less veal and more chicken, ground turkey, oat milk and nut butters.
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